DSC_0233Bob Avila 

Bob Avila has called the American Quarter Horse his obsession for over 35 years.  That obsession has led Bob to accomplish a record that most simply marvel at. Bob was born in Northern California, and from the beginning his love of horses was inevitable. Both of his parents, Don and Pat seemed to instill the devotion to the horse and showing horses, which continues today.

Bob has accumulated over 37 World Champion or Reserve World Champion titles in events ranging from performance to halter. Acknowledged by his peers as one of the most versatile and accomplished horsemen, he is the recipient of the first AQHA Professional Horseman award and he has captured the prestigious title of World’s Greatest Horseman twice! Bob has won in excess of 1.7 million dollars! In addition to being inducted to the National Reined Cow Horse Hall of Fame.

He is one of only two horsemen to have won both the $100,000.00 NRCHA Futurity and the $100,000.00 NRHA Futurity.  He is also in the very elite company of only one other horseman that has won the NRCHA Futurity more than two times.

Bob resides in Temecula, CA with his wife Dana.  It is from there that he oversees his Avila Training Stables operation in addition to breeding and sales.  Bob is renowned as being the trainer’s, trainer. He has several young apprentices working for him at all times, learning and studying not only his remarkable horse training abilities, but his business practices that he is so well respected for in the industry today.  Bob has had many of the horse industries leaders work for him or come to train with him. To name a few….Todd Bergen, Andrea Fappani, Duane Latimer, Clinton Anderson, Pat Parelli, and John Lyons.

Bob is busy creating some new ventures known as “The Avila Collection”. These consist of a new line of videos, books, saddles, boots, and equipment.  He can often be seen around the country giving clinics and demonstrations to information hungry audiences.

Bob is one individual that should be very proud of his accomplishments, but those around him may tell you that he seldom takes much time to enjoy the spotlight he strives so hard for. He is always looking and working towards tomorrow.

Career Highlights:

  • 2000 & 2007Worlds Greatest Horseman Champion
  • NRCHA Hall of Fame Member
  • NRCHA Million Dollar Rider
  • Over 30 AQHA World Championship Titles
  • 3x NRCHA Snaffle Bit Futurity Champion
  • NRHA Futurity Champion
  • First recipient of the AQHA Professional Horseman of  The Year Award
  • Over $1.7 Million Dollars in prize money won

“I have used LMF feeds on my horses for about 15 years now and I wouldn’t feed anything else ever again. I mostly feed the Pro Pellet with a good quality Alfalfa twice daily. People constantly are asking me what I do to make my horses look so good, and I tell them it is the LMF. Probably the thing I like most about the Pro Pellet aside from being an all-inclusive feed (needing no other supplements for coat or joints ect) is the fact that it is low in energy and high in fat. That way I don’t need to ride my horses all day long to compensate for feeding them a good feed.  One of the benefits of the Pro Pellet for me is that I can feed a horse all that I need to in order to keep him looking good without causing any problems; therefore it works great on horses that are hard to keep weight on. I will also occasionally supplement with Cool Calories on a horse that needs additional weight.

Overall in my opinion LMF is the best feed I can feed my horses!” – Bob Avila

For more information and updates: www.bobavila.net


Tanya Jenkins

A driving dedication, coupled with the early help and influence Tanya received from reining greats Bob Loomis, Shawn Flarida and working & riding with various reining trainers including the guidance and influence of NRHA Futurity winner John Slack, Tanya decided to focus her professional training career in the reining industry.

Training Programs:

Tanya’s training program for Non-Pros and Youth riders trains horses more slowly. Each horse’s program is focused so anyone can ride them—making it much easier for her & her clients to show them.

“It makes it much less confusing, having fewer buttons to push in order to have the horse do what you want.” says Tanya.

In 1993 Tanya was drawn to the sport of reining. During the course of several visits to NRHA & AQHA champion Bob Loomis’ ranch a few times a year — gaining as much knowledge as possible in those meetings; and working & riding with various reining trainers including the guidance and influence of NRHA Futurity winner John Slack, Tanya decided to focus her professional training career in reining industry.

Career Highlights:

  • 2012 Top Twenty NRHA professional (11th)
  • 2012 NRBC Intermediate Open Derby Championship, riding No Wimpy Cowboys (out of her wonderful mare Dunnits Cowgirl).
  • 2012 NRBC 3rd-Open Derby
  • In 2007, Tanya earned a place on the NRHA’s Top 20 list, due in part to her successes with Rest Our Case and Whale Of A Whiz. The NRHA Top 20 are the highest earning reining professionals of the year. The year was capped off with a Top Ten finish on Rest Our Case in the 2007 NRHA Open Futurity.
  • 2007 NRBC Open Derby Finalist (7th) on Whale Of A Whiz
  • In 2006, Tanya rode Challis Whiz, into the NRHA Open Derby Finals.
  • 2005 was a highlight year for Tanya. At the NRHA Futurity, she took two horses back to the Open Finals, and all three of her horses back to the Intermediate Open Finals. Las Cruces Whiz won the Intermediate Open Finals AND the both go-rounds of the Intermediate Open division – going into the Open Finals 3rd over-all. Challis Whiz was another Open Finalist, and Lean Lil Dunnit was Tanya’s third Int. Open Finalist.
  • In 2003, Tanya piloted Sir Reminic, her own stallion at the time, to become a finalist at the NRHA futurity.
  • 2002 USEF Qualifier on Mae Bee N Okie
  • An early highlight in the NRHA Futurity show pen, was in 2000 when Tanya rode Dunnits Cowgirl to place 5th in the NRHA Intermediate Open Futurity. Having raised and trained the mare herself made it an incredibly special event.
  • Tanya has also enjoyed success in the world of Arab Reining. In 2008, she rode Mister Maserati through a year of reining Championships in the Arabian show world. Never defeated in 2008 in Arabian reining, the pair won the Open Derby Championship (all rounds and the finals in Scottsdale) and again at the US Arabian Nationals.

“I use LMF GOLD, NSC Low Carb, and the Super Supplement. I love the way LMF GOLD and NSC Low Carb make my horse’s look and feel without the “high” that some grains give them. I am also a firm believer in feeding the broodmares and foals the best nutrition possible, that’s why I feed them the LMF Super Supplement.”  – Tanya Jenkins

For more information and updates: www.tanyajenkinsperformancehorses.com


Todd Bergen

Todd Bergen, 44, lives in Eagle Point, Oregon with his wife, Melissa and their two children, Gavin and Halle. With nearly 4 million dollars in earnings to his credit, he’s recognized as one of the industry’s most talented, most versatile horsemen – though he’d be the last one to admit to such. Todd has earned 15 Open Champion titles and 11 Reserve Champion titles in the NRHA, NRCHA and AQHA’s most prestigious events since 1994.

He has trained and shown all of his life and today shares his passion between the Reining, Cow Horse and Cutting events. Recently Todd produced his first video series on the mechanics of body control called “Framework of Performance”. It is a very real world approach to training horses and it exposes his training methods as well as his ideals and approach to working efficiently and effectively with horses. When Todd isn’t showing, training, or giving a clinic, you can occasionally find him spending a day in the mountains skiing with his family and friends. But honestly, chances are better that you will see him in the winner’s circle at the next Reining or Cow Horse event!

For more information and updates: www.toddbergen.com


Jake Gorrell

Jake Gorrell has been showing in the reined cow horse industry for over 20 years.

His commitment to excellence has led him to numerous successes, and his devotion to character and ethics is the foundation of Gorrell Performance Horses.

Gorrell Performance Horses is located in Hanford, California, and is owned and operated by Jake Gorrell.

“I have been using LMF for about 5 years now, and I’m confident that there is no better feed out there.  I have tried most of the other feeds on the market and LMF fulfills my needs over and above the others by far.  My horses feel good, they are bloomy all year and they seem to glow.  Everywhere I go, I am asked what I feed my horses because they look full and shiny.  It is amazing to have my horses look this way and not have the feed make them hot.” – Jake Gorrell

Jake has built a successful business rooted in the ethical treatment of the clients he works with and the horses he trains.

For more information and updates: www.jakegorrell.com



LMF Feeds is a proud sponsor of The Tevis Cup

The Western States Trail, popularly called The Tevis Cup Ride, is the oldest modern day endurance ride, having been held annually since 1955. As such, it has been the inspiration and model for the most challenging endurance rides worldwide.

The Ride is sanctioned by AERC, the American Endrance Ride Conference. Each rider who completes the 100 mile course from Tahoe to Auburn within the 24 hour limit and whose mount is judged “fit to continue” is awarded the coveted silver Completion award Buckle. The Tevis Cup trophy is awarded to the person who completes the 100-Mile One-Day course in the shortest amount of time and whose horse is in sound condition and “fit to continue”.

Time Magazine recently named the Tevis Cup ride as one of the Top 10 Endurance Competitions in the World nestled amongst the Iditarod, the Tour de France, and the Le Mans of “notable tests of human stamina.”

Keeping the Tevis Trail open and pristine takes an amazing amount of energy, time and funding. The Western States Trail Foundation is dedicated to preserve the trail and its history.

For more information and updates: www.teviscup.org